National Careers Week continued on Tuesday with an inspirational talk from Mark Maddox, founder & CEO of Vida Media (and Forest parent).

Mark spoke about Generation X and the fast changing world of Marketing and Media. Pupils were reminded of how the internet has changed everything and that mobile devices have changed the whole game again. Just last month the new Nike Air Jordans sold out in minutes on Snapchat. He also warned that only the very few succeed in making a living through YouTube. He finished with a run through of the many different careers within marketing, advertising & PR.

Thank you Mark for a most informative talk.

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